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	<title>Petchmo &#187; United Airlines</title>
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		<title>My Favorite Aviation Photos of 2013</title>
		<link>http://petchmo.com/favoriteavgeek2013/</link>
		<comments>http://petchmo.com/favoriteavgeek2013/#comments</comments>
		<pubDate>Mon, 30 Dec 2013 19:09:25 +0000</pubDate>
		<dc:creator><![CDATA[Ian Petchenik]]></dc:creator>
				<category><![CDATA[Aviation]]></category>
		<category><![CDATA[Chicago]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[737]]></category>
		<category><![CDATA[747]]></category>
		<category><![CDATA[767]]></category>
		<category><![CDATA[767-300ER]]></category>
		<category><![CDATA[777]]></category>
		<category><![CDATA[777-300ER]]></category>
		<category><![CDATA[A330]]></category>
		<category><![CDATA[Airbus]]></category>
		<category><![CDATA[Airport]]></category>
		<category><![CDATA[American Airlines]]></category>
		<category><![CDATA[Avgeek]]></category>
		<category><![CDATA[B-25J]]></category>
		<category><![CDATA[B25]]></category>
		<category><![CDATA[Boeing]]></category>
		<category><![CDATA[Chicago O'Hare International Airport]]></category>
		<category><![CDATA[E-170-200LR]]></category>
		<category><![CDATA[E175]]></category>
		<category><![CDATA[Embraer]]></category>
		<category><![CDATA[Etihad Airways]]></category>
		<category><![CDATA[JAL]]></category>
		<category><![CDATA[Japan Airlines]]></category>
		<category><![CDATA[landing]]></category>
		<category><![CDATA[Lodestar]]></category>
		<category><![CDATA[O'Hare Airport]]></category>
		<category><![CDATA[SAS]]></category>
		<category><![CDATA[SAS Airlines]]></category>
		<category><![CDATA[short final]]></category>
		<category><![CDATA[United Airlines]]></category>

		<guid isPermaLink="false">http://petchmo.com/?p=315</guid>
		<description><![CDATA[Last week I went through my photos and pulled out my favorite non-aviation photos from 2013, but now it&#8217;s time for my favorite aviation photos of 2013. This year was a great aviation-photography year. I experienced the unveiling of the new American Airlines livery (and talked about it with one of the key people behind [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>Last week I went through my photos and pulled out my <a title="My Favorite Non-avgeek Photos of 2013" href="http://petchmo.com/my-favorite-non-avgeek-photos-of-2013/">favorite non-aviation photos from 2013</a>, but now it&#8217;s time for my favorite aviation photos of 2013. This year was a great aviation-photography year. I experienced the unveiling of the new American Airlines livery (and <a href="http://smartowlcreative.com/a-new-american-an-interview-with-ron-brissette-brand-manager-for-visual-identity-american-airlines/">talked about it with one of the key people behind it</a>), <a title="EAA Airventure—A Day at the World’s Greatest Aviation Gathering" href="http://petchmo.com/osh13/">EAA Airventure in Oskosh</a>, WI, planespotting with some consummate avgeeks, <a title="American Airlines Embraer E175 Debut" href="http://petchmo.com/american-airlines-embraer-e175-debut/">American Airlines&#8217; new Embraer E175</a>, and O&#8217;Hare Airport&#8217;s <a title="Recapping the O’Hare Run on the Runway" href="http://petchmo.com/recapping-the-ohare-run-on-the-runway/">Run on the Runway</a>. <span id="more-315"></span></p>
<p>Here are my favorite 2013 Aviation Photos, enjoy!</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/10020422056/in/set-72157636051034096/player/" height="428" width="640" allowfullscreen="" frameborder="0"></iframe><br />
United 777-222/ER (N798UA) at the <a href="http://www.flickr.com/photos/38493247@N08/sets/72157636051034096/">O&#8217;Hare Run on the Runway</a></p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/10020415235/in/set-72157636051034096/player/" height="428" width="640" allowfullscreen="" frameborder="0"></iframe><br />
JAL 9 headed to Narita takes off from RWY 28R at the <a href="http://www.flickr.com/photos/38493247@N08/sets/72157636051034096/">O&#8217;Hare Run on the Runway</a></p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/10010624214/in/set-72157636031926963/player/" height="429" width="640" allowfullscreen="" frameborder="0"></iframe><br />
This American Airlines livery won&#8217;t be around much longer and I was very happy to get such a good shot. I was even happier to be out spotting with <a href="https://twitter.com/jonostrower">Jon Ostrower</a>, <a href="https://twitter.com/airlineflyer">Jason Rabinowitz</a>, <a href="https://twitter.com/travel_buddha">Gavin Werbeloff</a>, and <a href="https://twitter.com/nonrevadventure">Bruce Bere</a>, all avgeeks in the extreme.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/10010664315/in/set-72157636031926963/player/" height="429" width="640" allowfullscreen="" frameborder="0"></iframe><br />
American Airlines Boeing 767-323/ER on short final for RWY 22R. Because of the shifting winds that day, we spent a good portion of our time driving back and forth from one side of the airport to the other.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9866883435/in/set-72157635745568855/player/" height="429" width="640" allowfullscreen="" frameborder="0"></iframe><br />
American Eagle Embraer E170-200-LR (E175) on short final for RWY 28R. This was my first shot of the E175 up in the air.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9866910454/in/set-72157635745568855/player/" height="429" width="640" allowfullscreen="" frameborder="0"></iframe><br />
Etihad Airways Boeing 777-3FX/ER on short final for RWY 28R. This shot was a good cap to a day of great shots and great company as I got to meet Jay, the man behind the <a href="https://www.youtube.com/user/OHAREAVIATION">O&#8217;Hare Aviation YouTube channel</a>.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9778127054/in/set-72157635572403785/player/" height="427" width="640" allowfullscreen="" frameborder="0"></iframe><br />
For this shot of an SAS Airbus A330-343X I just happened to be in the right place at the right time. I had <a href="http://www.flickr.com/photos/38493247@N08/sets/72157635572403785/">wandered down to the beach</a> by my house to shoot and it just happened to fly right overhead.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9411909146/in/set-72157634874429409/player/" height="427" width="640" allowfullscreen="" frameborder="0"></iframe><br />
Whenever I have access to the ramp, the weather is gloomy. It&#8217;s just a fact of life that I&#8217;ve come to accept. But for the <a href="http://www.flickr.com/photos/38493247@N08/sets/72157634874429409/">E175 unveiling</a> that gloomy weather turned into an asset.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9402196227/in/set-72157634861067399/player/" height="427" width="640" allowfullscreen="" frameborder="0"></iframe><br />
This summer I headed up to <a href="http://www.flickr.com/photos/38493247@N08/sets/72157634861067399/">EAA Airventure</a> or just “Oshkosh,” with <a href="http://www.jaunted.com/">Jaunted</a> editor <a href="https://twitter.com/JetSetCD">Cynthia Drescher</a>. Oshkosh is an amazing collection of aviation from all over the world. From vintage civilian and military aircraft to experimental aircraft to hot air balloons. As the sun began to set, the hot air balloons got fired up, making for a great shot.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9402074155/in/set-72157634861067399/player/" height="428" width="640" allowfullscreen="" frameborder="0"></iframe><br />
A 1943 Lockheed L-18 Lodestar&#8217;s Wright R-1820 engine at <a href="http://www.flickr.com/photos/38493247@N08/sets/72157634861067399/">Oshkosh</a>.</p>
<p><iframe src="http://www.flickr.com/photos/38493247@N08/9402081931/in/set-72157634861067399/player/" height="427" width="640" allowfullscreen="" frameborder="0"></iframe><br />
“Panchito,” a B-25J Mitchell Bomber flies at <a href="http://www.flickr.com/photos/38493247@N08/sets/72157634861067399/">Oshkosh</a>.</p>
<p>What are your favorite aviation photos of 2013? Let me know in comments.</p>
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		<title>A Perfect Way to Spend a Saturday</title>
		<link>http://petchmo.com/a-perfect-way-to-spend-a-saturday/</link>
		<comments>http://petchmo.com/a-perfect-way-to-spend-a-saturday/#comments</comments>
		<pubDate>Mon, 23 Sep 2013 17:07:27 +0000</pubDate>
		<dc:creator><![CDATA[Ian Petchenik]]></dc:creator>
				<category><![CDATA[Aviation]]></category>
		<category><![CDATA[737]]></category>
		<category><![CDATA[747]]></category>
		<category><![CDATA[767]]></category>
		<category><![CDATA[777]]></category>
		<category><![CDATA[A340]]></category>
		<category><![CDATA[A340-600]]></category>
		<category><![CDATA[Airplane]]></category>
		<category><![CDATA[American Airlines]]></category>
		<category><![CDATA[Atlas Air]]></category>
		<category><![CDATA[Cathay Pacific]]></category>
		<category><![CDATA[Chicago]]></category>
		<category><![CDATA[EVA Air]]></category>
		<category><![CDATA[Iberia]]></category>
		<category><![CDATA[Lufthansa]]></category>
		<category><![CDATA[MD-11]]></category>
		<category><![CDATA[O'Hare]]></category>
		<category><![CDATA[O'Hare International Airport]]></category>
		<category><![CDATA[ORD]]></category>
		<category><![CDATA[Planespotting]]></category>
		<category><![CDATA[Qatar Airlines]]></category>
		<category><![CDATA[United Airlines]]></category>

		<guid isPermaLink="false">http://petchmo.com/?p=179</guid>
		<description><![CDATA[There&#8217;s no better way to spend a beautiful Saturday than staring off into the distance trying to spot the small dot on the horizon that in a few short minutes turns in to a 200-ton behemoth roaring overhead at 140 knots. This Saturday Bruce from NonRevAdventure and I headed out to O&#8217;Hare International Airport to do [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>There&#8217;s no better way to spend a beautiful Saturday than staring off into the distance trying to spot the small dot on the horizon that in a few short minutes turns in to a 200-ton behemoth roaring overhead at 140 knots. This Saturday Bruce from <a href="http://nonrevadventure.com">NonRevAdventure</a> and I headed out to O&#8217;Hare International Airport to do some planespotting and we weren&#8217;t disappointed. In addition to the unending parade of regional jets O&#8217;Hare sees, we were treated to a strong lineup , including some surprises like an AeroLogic 777F and American&#8217;s AstroJet retro livery.<span id="more-179"></span></p>
<p><a href="http://petchmo.com/wp-content/uploads/2013/09/9866999533_8691017c8e_h.jpg"><img class="aligncenter size-full wp-image-186" alt="American Airlines 737 AstroJet" src="http://petchmo.com/wp-content/uploads/2013/09/9866999533_8691017c8e_h.jpg" width="1600" height="1070" /></a>My love for aviation goes back to when we moved into our house on the west side of O&#8217;Hare when I was about five. My bedroom window gave me an amazing view of easterly arrivals. Young aviation love was on full display on Saturday, and that to me was the part of the day. At the end of Runway 28R families camped out with lunch to watch the planes land. Everyone dropped what they were doing and grabbed their cameras when the heavies, like the Lufthansa MD-11 or Atlas 747 flew over. One young man there with his father was having a tough time getting a steady shot, so I loaned him a tripod. Jay, of the world-famous <a href="http://www.youtube.com/user/OHAREAVIATION">O&#8217;Hare Aviation YouTube</a> channel was also there and helped him set up so he was in the best place for photos.</p>
<p><a href="http://petchmo.com/wp-content/uploads/2013/09/9866891644_923034c647_h.jpg"><img class="aligncenter size-full wp-image-183" alt="Atlas Air 747" src="http://petchmo.com/wp-content/uploads/2013/09/9866891644_923034c647_h.jpg" width="1600" height="1071" /></a></p>
<p>The thing I like most about planespotting and avgeekery in general is the community. People are passionate and share that passion through photos, video, or just listening to air traffic control and logging tail numbers. And the community has only gotten bigger and stronger as <a href="https://twitter.com/petchmo/lists/aviation">Twitter</a>, Facebook, and YouTube have made it easy to find people who love aviation. I often get asked why I love planes, so I show them pictures like these, and they say, “Oh, I get it now.” There&#8217;s just something amazing about something that big fly through the air that makes anyone look up and say “wow.”</p>
<p><a href="http://petchmo.com/wp-content/uploads/2013/09/9866914366_e628b847b7_h.jpg"><img class="aligncenter size-full wp-image-184" alt="Iberia A340-600" src="http://petchmo.com/wp-content/uploads/2013/09/9866914366_e628b847b7_h.jpg" width="1600" height="1071" /></a></p>
<p>You can check out highlights from Saturday <a href="http://www.flickr.com/photos/38493247@N08/sets/72157635745568855/">here</a>, and Bruce&#8217;s photos <a href="http://www.flickr.com/photos/nonrevadventure/sets/72157635782582236/">here</a>.</p>
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		<title>United Airlines Returns to a Classic Slogan</title>
		<link>http://petchmo.com/united-airlines-returns-to-a-classic-slogan/</link>
		<comments>http://petchmo.com/united-airlines-returns-to-a-classic-slogan/#comments</comments>
		<pubDate>Fri, 20 Sep 2013 20:56:34 +0000</pubDate>
		<dc:creator><![CDATA[Ian Petchenik]]></dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Aviation]]></category>
		<category><![CDATA[Fly the Friendly Skies]]></category>
		<category><![CDATA[Slogan]]></category>
		<category><![CDATA[United]]></category>
		<category><![CDATA[United Airlines]]></category>
		<category><![CDATA[Vintage Ads]]></category>

		<guid isPermaLink="false">http://petchmo.com/?p=172</guid>
		<description><![CDATA[United Airlines announced today that they&#8217;re bringing back “Fly the Friendly Skies,” the Leo Burnett-created slogan used from 1965-1996. To me “Fly the Friendly Skies” is one of the most enduring travel slogans of all time. With Gershwin&#8217;s “Rhapsody in Blue,” United has consistently produced quality advertising using the combination. While other ads have recently fallen [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>United Airlines <a href="http://www.nbcnews.com/travel/united-once-again-invites-customers-fly-friendly-skies-4B11212195">announced today</a> that they&#8217;re bringing back “Fly the Friendly Skies,” the <a href="http://mag.uchicago.edu/economics-business/selling-friendly-skies">Leo Burnett-created slogan</a> used from 1965-1996. To me “Fly the Friendly Skies” is one of the most enduring travel slogans of all time. With Gershwin&#8217;s “Rhapsody in Blue,” United has consistently produced quality advertising using the combination.<span id="more-172"></span></p>
<p><iframe src="//www.youtube.com/embed/0XYtGYrQeV4?feature=player_embedded" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>While other <a href="http://www.youtube.com/watch?feature=player_detailpage&amp;v=ptb8amWUK4Q">ads have recently fallen flat</a>, United seems to be back on track with their new Friendly Skies ads. I just hope their passenger experience can catch up to their advertising.</p>
<p>Below are a few of the vintage ads that United ran in the in late-1960s and 1970s in magazines and other print publications like theatre playbills.</p>
<div id="attachment_173" style="width: 650px" class="wp-caption aligncenter"><a href="http://petchmo.com/wp-content/uploads/2013/09/UnitedJune1975.png"><img class=" wp-image-173" alt="UnitedJune1975" src="http://petchmo.com/wp-content/uploads/2013/09/UnitedJune1975.png" width="640" height="1024" /></a><p class="wp-caption-text">An ad for the Friendship Executive Service in 1975.</p></div>
<div id="attachment_174" style="width: 642px" class="wp-caption aligncenter"><a href="http://petchmo.com/wp-content/uploads/2013/09/UnitedFriendlySkies-2.png"><img class="size-full wp-image-174" alt="A bit of sexist copywriting in this one." src="http://petchmo.com/wp-content/uploads/2013/09/UnitedFriendlySkies-2.png" width="632" height="1024" /></a><p class="wp-caption-text">A bit of sexist copywriting in this one.</p></div>
<p><span style="line-height: 1.714285714; font-size: 1rem;">What do you think of United bringing back “Fly the Friendly Skies”? Does the slogan matter at all?</span></p>
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		<title>O&#8217;Hare Run on the Runway—September 29</title>
		<link>http://petchmo.com/2013runontherunway/</link>
		<comments>http://petchmo.com/2013runontherunway/#comments</comments>
		<pubDate>Wed, 21 Aug 2013 21:00:51 +0000</pubDate>
		<dc:creator><![CDATA[Ian Petchenik]]></dc:creator>
				<category><![CDATA[Aviation]]></category>
		<category><![CDATA[Chicago]]></category>
		<category><![CDATA[Fun]]></category>
		<category><![CDATA[O'Hare Airport]]></category>
		<category><![CDATA[Photography]]></category>
		<category><![CDATA[Run on the Runway]]></category>
		<category><![CDATA[Running]]></category>
		<category><![CDATA[United Airlines]]></category>

		<guid isPermaLink="false">http://petchmo.com/?p=95</guid>
		<description><![CDATA[Calling all runners and avgeeks! The City of Chicago, Chicago Department of Aviation, and United Airlines are once again teaming up for the O’Hare Run on the Runway. This year&#8217;s event will take place on September 29, from 6:00am to 12:30pm with the races beginning at 8:00am. This was an awesome event last year and [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>Calling all runners and avgeeks! The City of Chicago, Chicago Department of Aviation, and United Airlines are once again teaming up for the O’Hare Run on the Runway. This year&#8217;s event will take place on September 29, from 6:00am to 12:30pm with the races beginning at 8:00am. This was an awesome event last year and I will definitely be back again this year. The day includes an early morning race and a community day filled with activities and <em>most importantly</em> access to the runway to take pictures. The proceeds benefit the <a href="http://www.woundedwarriorproject.org/">Wounded Warrior Project</a>, so in addition to being a fun day, it supports a very worth cause.<span id="more-95"></span></p>
<p>This year&#8217;s run adds a 10K in addition to the 5K, so you can run on the runway even longer. Also new this year is the location of the race. The race will take place on the brand new Runway 10C-28C, which will not open to aircraft until October. That&#8217;s right, we&#8217;ll get to run on the runway <i>before</i> it&#8217;s used by aircraft. Even better, as you can see in the map below, 10C-28C is much closer to the action than last year&#8217;s runway 27R-9L.</p>
<p><iframe src="http://mapsengine.google.com/map/embed?mid=zLir1ApeYycw.k9PuVtv0F5UY" height="480" width="640"></iframe></p>
<p>Last year United parked a 747-400 on the taxiway and used as a the centerpiece of the course. After the race was over, trolley&#8217;s took anyone who wanted to go back out to the runway to take pictures with the aircraft. I&#8217;m crossing my fingers that this year the 787 makes an appearance. You can check out the <a href="http://www.flickr.com/photos/38493247@N08/sets/72157631814176701/">full gallery of photos from last year&#8217;s event here</a>.</p>
<p><a href="http://chicagoevents.com/event.cfm?eid=272">Go here to sign up for the Run on the Runway</a>. To get $5 off your race fee before August 31, use coupon code <strong>RUNWAYrun2012</strong>.</p>
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